Thank You for Making Daily Deal Summit West Huge Success!

Listed below is the agenda from our most recent show, Daily Deal Summit West

Day 1
Time	Activity
7:00am – 5:00pm	Registration Desk Open
7:00am – 9:00am	Continental Breakfast
9:00am – 12:00pm	General Sessions
9:00am – 9:05am	Welcome
9:05am – 9:45am	State of The Industry: 2012 and Beyond – Who Thrives and Who Dies?
	At last tally, the pure play deal space sported, but not necessarily supported, almost 500 different players, with even more yet to come. What happens next year or in five years? Will the deal space look like the search landscape with only a handful of giants? Or, will it support a wide range of companies just as there are a wide range of local businesses? Who wins and why. That is what these leaders are here to share.Moderator: Jim Moran, Co-Founder, Yipit Panelists: Patrick Albus, Chief Executive Officer, kgbdeals Tim Condon, Director of New Ventures-Digital, The Washington Post Jim Crowley, President & CEO, BuyWithMe, Inc. Jonty Kelt, Co-Founder & CEO, Group Commerce
9:45am – 10:15am	Does The World Need This Many Deal Sites  - VC’s and Investors Weigh in
	Some on this panel has put money into deal sites. Others have not. They tell us why did they, and/or why they didn’t, as well what it would take for them to invest again, if at all. Our panelists will also share what businesses they think are best positioned for future success, and what advice do they have for operators in the tightly bunched and often undifferentiated race.Moderator: Lou Kerner, Managing Director-Private Shares Group, WedBush Securities Panelists: Keval Desai, Partner, InterWest Partners Jason Stoffer, Principal, Maveron Gaurav Tewari, Principal, Highland Capital Partners
10:15am – 10:45am	Is the Deal Model In Jeopardy or Just Getting Going?
	Companies always want more customers, and the use of discounts to get them has been around almost as long as businesses have. So why is that the deal space is drawing so much criticism for turbocharging and productizing the discounting process? Some deal oriented companies are even trying to distance themselves from the deal space. Have the aggressive tactics and saturation set the space back, or are the tough questions just part of the maturation process?Moderator: Dan Hess, Co-Founder & CEO, Local Offer Network Panelists: Beth Ellard, EVP & General Manager, DailyCandy Martin Tobias, Founder & CEO, TIPPR Henry Wong, Founder & CEO, Rally Commerce
10:45am – 11:05am	Who Helps Whom? The Impact of Big Branded Deals
	The deal space gets most credit for unlocking local dollars and providing SMBs with a performance-based way to reach consumers. Interestingly, but perhaps not surprisingly, while the highest grossing deals often have a local component, the merchants promoted are anything but SMBs. Gap, Pappa Johns, Amazon – these branded deals get the deal sites the best type of new customer, one who puts down their credit card. Are they a true win-win or are these big branded deals a flash in the pan tactic just to lure subscribers.Moderator: Chuck Yu, Senior Director-Business Development, TrialPay Panelists: Stacey Olliff, SVP Legal & Business Affairs-Digital, Fandango & NBCUniversal Entertainment and Digital Networks Tim Condon, Director of New Ventures-Digital, The Washington Post
11:05am – 11:45pm	Mobile And The Move Towards Real-time
	The leading pure play deal companies have clearly and publicly stated the significant role that they expect mobile to play in their businesses going forward, and they have invested heavily to make their visions a reality. Mobile, though, is a very different platform, and the question now is does web strength translate into mobile dominance, or is there an opportunity for the mobile deal landscape to look very different from the web’s deal landscape.Moderator: Limor Elkayam, Founder & CEO, Dealery.com Panelists: Antonio Vitti, Chief Executive Officer, Mobile Spinach Sylvain Carle, Co-Founder & CTO, Needium Eli Portoy, Chief Executive Officer, ThinkNear Blake Scholl, Co-Founder & CEO, Kima Labs
11:45am – 12:00pm	You’re Buying Crap Users And Probably Don’t Know It
	From A to Z, in this case Advertising.com to Zozi, John DeMayo has helped propel the startups he’s joined to more than $1bn in media spend. So, if there is one thing he knows, it’s customer acquisition. Far from wanting to help the competition, he hates seeing people get taken advantage of even more. He shares some of the gotcha’s that may be getting you.Presenter: John DeMayo, Vice President-Marketing, zozi
12:00pm – 1:30pm	Catered Lunch
1:30pm – 1:50pm	Fireside Chat with Brian Lee
	While some look that the deal space as solely a local commerce play, others see it as one part of a company’s customer acquisition strategy. Ecommerce as a service, as Monty & Co. banker James Min calls it, has just started to reach prime time. As the founder of LegalZoom and now Shoedazzle, Brian Lee knows a thing or two about disruption and building big web-based business, and he joins us to share insights and views on survivability, scale, and of course, shoes.Moderator: James Min, Managing Director & Head of Media, Montgomery & Co. Panelists: Brian Lee, Founder & CEO, ShoeDazzle.com
1:50pm – 2:30pm	Evolving the Deal Space – Card Linking, Seamless Rebating & More
	Reducing the amount of friction should only yield greater adoption of deals by consumers, and credit card companies should have a leg up on some key aspects from better offer targeting to paperless and even seamless redemption. Several high profile and marquee partnerships have already taken effect. Their announcement alone took the deal space by storm. Are card-linked deals the next big thing? Will the toe in the water become jumping in head first? How do card companies think of the space and where would they like it go? Find out here.Moderator: Thomas Cornelius, Founder & CEO, Adility Panelists: Adam Caplan, President & Co-Founder, ARM Insight, Inc. Samir Kothari, Co-Founder & Vice President-Product, Truaxis (formerly BillShrink) Sri Saravana Muthu, VP Internet Srvs Development-Incubator, Lab & R&D, Wells Fargo Gourav Soni, Co-Founder, MyMoje.com
2:30pm – 3:00pm	Which Deal Models Work Best?
	Calling daily deals a local play helps explain the hype, but it similarly pigeon holes what has already proven itself a powerful tool in the customer acquisition strategies of local and national, online and offline businesses. Our panel of daily deal but non-local businesses talks through how the pros and cons of the the deal model versus other channels they use for acquiring customers, boosting sales, and managing their overall business.Moderator: Jess Swain, Director-Brand and Strategy, DealPulp.com Panelists: Kelly Boyd, President & CEO, My True Nature Karen Fein, Marketing & PR Manager, thredUP.com Marc Joseph, President & CEO, America’s Suppliers, Inc. Samantha Behrman Rosenberg, Founder, Kitsel, LLC
3:00pm – 3:40pm	Closing The Loop – Online to Offline and Back
	If you are a merchant that has just used a daily deal, or in many cases more than one daily deal, you now have thousands of people coming from the web to your business. Now what? Online to offline is a big step towards unlocking local commerce, but it’s not the end all be all. Unlocking lifetime value, turning new customers into repeat customers or repeat customers into better customers, that is ultimate goal. Deal sites know they must focus on it some time. Right now, it’s anyone’s game.Moderator: Saumil Mehta, Founder & CEO, LocBox Panelists: David Galvan, President, Schedulicity Chris Lee, Chief Technology Officer, MobManager Rick Milenthal, Executive Chairman, Engauge Paul Rosenfeld, Co-Founder & CEO, Fanminder Jonathan Treiber, Co-Founder & CEO, RevTrax
3:40pm – 4:00pm	Quick Tips for Increasing Your ROI
	You may not think it, but chance are you are leaving money on the table. Get the most out your hard work with these ready to implement tactics and tips to boost your ROI. Learn how to optimize your email campaigns to increase registration, improve subscriber engagement across digital channels, and reduce unsubscribe rates.Presenter: Daniel Schotland, Vice President-Business Development, Experian CheetahMail
4:00pm – 6:00pm	Exhibit Hall Open
5:00pm – 6:00pm	Networking Reception in Exhibit Hall
Day 2
Time	Activity
9:00am – 9:30am	Morning Keynote: Why are Media Companies Struggling with Daily Deals?
	While Facebook and Yelp re-evaluate their daily deals offering, Google promotes one of their daily deals on its homepage. It is clear that media companies are still trying to figure out how to integrate daily deals into their current product offering. Which media companies are having success and which ones are struggling? What’s working for some and what’s not working for others? How can media companies realize their full daily deal potential?Presenter: Vinicius Vacanti, Co-Founder & CEO, Yipit
9:30am – 10:00am	Standing out in The Crowd. Proven Keys to Email Marketing Success
	From group buying to flash sales, the current wave of internet commerce has  proven that earlier predictions of email’s demise were premature. The downside? The inbox is more crowded than ever before with yields decreasing for almost every major player. It’s a big problem, but does  it mean that there something wrong with email or just how people use it  today? Is it still possible to cut through the clutter? This panel of email marketing experts from leading daily deal sites will provide actionable advice that marketers can use to drive revenue and customer loyalty in an overcrowded inbox.Moderator: Kara Trivunovic, Senior Director of Strategic Services, StrongMail Presenter: Josh Boaz, Managing Director & Co-Founder, Direct Agents Digital Marketing Nicole Hampton, Manager of Permission Marketing, Cox Media Group, DealSwarm Hayley Osher, Director of Member Engagement, HauteLook
10:00am – 10:30am	Impact of Deals on Yellow Pages
	Before online to offline, there was just offline to offline. The past decade saw online become the predominant means for all searching, but until recently, though, it had not been the way to create foot traffic. The deal space did that, but even though they focus primarily on local, they aren’t a natural competitor to the beleaguered Yellow Pages whose advertiser base is 3/4 service oriented businesses. Deals though seem to be an avenue for growth for the local sales force strong yellow page companies. Will they exact their revenge on the internet through deals or be driven the distraction tacking this very different beast?Moderator: Marc Phillips, Chief Executive Officer, SearchForecast Panelists: Prashant Nedungadi, Chief Executive Officer, NimbleCommerce Todd Rose, Vice President-Business Development, AT&T Interactive Andrew Shotland, Proprietor, www.LocalSEOGuide.com
10:40am – 11:10am	Do Deals And B2B Make Sense?
	With the preponderance of consumer facing deal sites, it was only a matter of time before business to business deal sites would emerge. Can deals for Aeron chairs and hosting have the same success with businesses as nail salons do with consumers? Companies have more money to spend, but their more deliberate nature also makes them less susceptible to the purchasing behavior that has made consumer facing deal companies so scalable.Moderator: Ethan Anderson, Co-Founder, Redbeacon Panelists: George Favaas, Chief Executive Officer, Rewardli Ted Nitka, Director of Business Development, Spiceworks Joel Smernoff, Chief Executive Officer, MarketSharing
11:10am – 11:20am	A Look at Consumer Deal Usage
	What if you had insight into what consumers purchased across the various deal sites, e.g., which deals were ultimately the most popular, which were redeemed the fastest, and even which more likely to expire? CityPockets, a digital deal wallet for consumers and marketplace for users’ surplus deals has that insight and will be sharing some unexpected insights.Presenter: Cheryl Yeoh, Co-Founder & CEO, CityPockets
11:20am – 11:30am	A Look at Consumer Deal Attitudes
	Many companies like to survey merchants, but virtually no one tries to survey the users to figure out if even they know what they were thinking. Until now, that is. DealNation wanted to better understand the people they serve, the users, and the results will either surprise or depress you.Presenter: Paul Piciocchi, Chief Executive Officer, DealNation
11:30am – 12:00pm	Stud or Dud Pitch Presentations – You Decide
	We pinged the startup and service provider world looking for those think they can help either the deal companies or the deal space in its ongoing quest to go to the next level. Our panel of advisors has selected six companies, and it’s up to the audience to decide if they are a “Stud” or a “Dud.” The winner takes home the award and prize package valued at $10,000 (cash equivalent).Moderator: Jimmy Hendricks, Co-Founder & CEO, DealCurrent Panelists: Dan Iorga, Owner & Founder, Vavax Systems Corporation Pete Koomen, President & Co-Founder, Optimizely Veronika Sonsev, Founder & CEO, inSparq Henry Wong, Founder & CEO, Rally Commerce Greg Yardley, Chief Executive Officer, SavingsBird
12:00pm – 2:00pm	Catered Lunch
12:00pm – 4:00pm	Exhibit Hall Open